The brief
To redesign and rebuild the LEAP website to be faster, lighter, and have an industry leading, small digital carbon footprint.
The outcome
Keeping the same brand palette, fonts, and overall feel, we managed to redesign many elements and their layout for a better user experience, SEO, and digital carbon footprint.
We also overhauled the CMS controls to make it easier for our content team members to manage.
All this whilst reducing the homepage’s initial load from 1.25MB to 161KB. The website now produces just 0.064g on the initial page view, and only 0.007g for return visits.